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1 Brand
2 Products
3 Demopgraphics
4 Visuals
Your Brand
Company Name
Why did you choose this name for your business?
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How/Why did you get into this business? Share your compelling story.
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Can we use this story on your website?Being transparent and human is a HUGE selling point for customers these days. If at all possible, you should be open with your story.
What is your Company Slogan?
Choose your company's 'Voice':Voice is your brand personality described as an adjective.
Choose your Brand 'Persona':Persona is your brand personality type.
Choose your Brand's 'Tone':Tone shapes the language we use in your content.
Now describe your brand in your own words.
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Write a rough draft of your About Us page (350-500 words)Our writing team will use this to write your About Page. You will get to approve or revise the new content as needed.
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Your Products
What business description fits your company best?
How many products will you be advertising at launch?Feel free to include products that will be in a "coming soon" status.
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List Your ProductsMake a note if any will not be available at launch
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Which of your products sell the best, or do you anticipate to sell the best?
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Which products would you like to sell more of?
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Do any of these describe your product?
What carrier oil does your tinctures or CBD oils use?Avocado, Hemp, Olive, Coconut, Etc.
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Are there any other cannibinoids that you would like to highlight?
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How do you source your CBD?Explain where your CBD comes from and any benefits to the origin.
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Is there anything notable about your ingredients or manufacturing process?These factors can help a client choose your product over a competitor.
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What do you want a customer to remember about your products?
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Competitors
Who are your primary competitors?Give examples both locally and regionally, where relevant.
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What makes your brand different from your competitors?
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What makes your services/products different from your competitors?
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Demographics

While we understand all businesses want to appeal to all demographics, the following questions will help us understand your IDEAL client. This would be someone who is most likely to engage with your brand and buy your products.

Primary Age GroupWhat age group are you looking to most appeal to?
GenderDoes your brand feel geared to a certain gender demographic?
Purchasing Style
LifestyleChoose up to 3
Is there anything else special about your ideal demographic we may have missed?
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Have you come across any obstacles in reaching your audience?
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Visuals
Please provice a link to your current/previous websiteLeave blank if this is your first website.
What websites do you LIKE?Provide a link and a short explanation as to what you liked.
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What websites do you DISLIKE?Provide a link and a short explanation as to what you disliked.
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Pick the best descriptor for how you want your website to feel:
Link to Branding Files
Link to photo files
Is there anything you'd like us to focus on when picking stock images?
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Is there anything you want us to avoid when picking stock images?
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